UDC 791.43 BBK 85.373(2)

Katrich A. Yu. (Shahanskaya)

The article deals with specific examples of animated films in Western countries about school and University subjects. It gives there hermeneutic analysis.

The author notes that the vast majority of these media texts are animated series of 1990-2017 produced by the USA, Canada, France, Germany, Italy, Spain and others. The plots are usually simple without any deep ideological or instructive subtext, the bulk of them are entertaining, but there are also educational and developmental topics: «Magic school bus» (1994), «Adventures of Jimmy Neutron» (2011) and others.

The most popular animations are those where characters are famous brands of toys, such as «School of monsters» (2010), «Winx Club – winx» (2004-2015), «Barbie: Princess charm school» (2011), etc.  Animated series on the subject of school and University are equally popular. Their main characters are beloved by audiences: “Monsters University” (2013), «School for vampires» (2006-2010), «Casper: scare school» (2006), «School little princesses» (2007), «DC girls are superheroes» (2015), «Hercules» (1998), «The Emperor’s New school» (2006-2008) and others.

The cartoons about unusual school days of ordinary students are less popular: «Allen Gregory» (2011), «Children of class 402» (2010), «Children grew up» (2003), «Sit down, deuce!» (2009), «What about Andy?» (2001-2006), «O’grady School» (2004-2006) and others.

The character types are very diverse; they are fabulous and fictional characters, based on literary works, or drawn characters similar to ordinary students and teachers, placed in the environment of school days.

Key words: hermeneutical analysis, animation, animated film, school, University, pupil, student.

* Support and acknowledgement

This article is supported by the grant of the Russian Science Foundation (RSF). Project 17-18-01001 «School and university in the mirror of the Soviet, Russian and Western audiovisual media texts», performed at Rostov State University of Economics.

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UDC 372.881.111.1 BBK 74.58:73

Khlyzova N. Ju.

This article deals with the foreign-language media text as the main tool to form media competence of the foreign-language personality. It researches its nature, typology and genres. It establishes that the media text typology, as well as its definition, is not universal: It varies depending on the classification parameters. It also analyzes pedagogical potential and experience of foreign and domestic media teachers.

Key words: media education; media competence; foreign-language personality; media text; foreign-language media text; media; global information space.

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