Speech behaviour of a modern media-critic on the material of the german media discourse

DOI 10.51955/2312-1327_2023_1_206

Ludmila N. Seliverstova

Nikita A. Fedorov

Abstract. During the period of active globalization of human communication, its pragmalinguistic aspect, namely, the person speaking as the center of communicative activity and the speech act as the object of pragmalinguistic study is of particular interest to researchers. This article presents the results of a study of the speech behavior of individual German-speaking authors-mediacritics according to the speech strategy of «the author’s formation of the recipient’s attitude to the speech event» based on publications on the spread of a new coronavirus infection published in journals and on the Internet portals “DER SPIEGEL” and “Neue Züricher Zeitung” in the period 2020-2022. On the basis of the results obtained, it was possible to identify some personal qualities of authors-mediacritics, most of which are distinguished by objectivity, a critical attitude to reality, decisiveness, an independent opinion and impartiality.

Key words: pragmalinguistics, speech behavior, speech strategy of hidden influence, speech portrait, media discourse, media criticism, german language.

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