Категория: Linguistics

Some notes on the Leipzig–Jakarta list of the Crimean Tatar language*

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UDC 811.51 BBK 81.2-03

Novgorodov I. N., Efremov N. N., Gainutdinova A. F., Ishkildina L. K.

Abstract: Background. This article is about the Leipzig–Jakarta list of the language of the Crimean Tatars. Authors come to a conclusion that the Crimean Tatar language is more similar to the Oghuz Turkic languages according to the Leipzig–Jakarta list than the Kipchak languages.

Materials and Methods. Research materials are the most resistant words (the Leipzig–Jakarta list) of the Turkic languages. The most resistant words were written out of the dictionaries of the Turkic languages. In this survey, the comparative method is used as the main method.

Results. Words of the Leipzig–Jakarta list of Crimean Tatar in comparison with the Oghuz and Kipchak languages are revealed.

Discussions. Previously, the Crimean Tatar language was considered to have belonged to the Kipchak group of the Turkic languages that also included the Tatar, Bashkir and other languages. Authors disagree with this statement and consider the Crimean Tatar language to be more similar to the Oghuz languages than the Kipchak ones.

Keywords: language, the Leipzig-Jakarta list, Crimean Tatar, Oghuz, Kipchak.

*A research was prepared at North-Eastern Federal University within the framework of the project № 14-04-00346 on “The Leipzig-Jakarta list of the Turkic languages” theme supported by the Russian Humanitarian Science Foundation.

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Genres of speech communication at mothers’ forums in the register “adult-adult”

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UDC 81’272 BBK 81.0

Kolmogorova A. V., Andrianova O. V.

The article discusses the speech genres prevailing in the communication of mothers in the form of Internet communication. The article presents the results of the analysis of the forum posts where mothers talk on everyday topics. The author identifies the mostcommon speech genres in this kind of Internet communication.

Keywords: Internet forum, Internet communication, speech genre, mothers’ communication, genre variability.

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Linguistic status of cohesion and its interaction with other text categories

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UDC 81.00 BBK 81.432.1

Verbitskaya O. M.

In this article the author considers the category of cohesion in its conjunction and interaction with other textual categories. Also the category of cohesion on reasonable grounds is related to text’s general intentionality. In the function of initial postulate for practical analysis serves the statement about influence of interacting senses generated in text-forming process on their arrangement at the superficial level in the form of relevant text connections. On the other hand, the impact of specially chosen means of connection on the structure of expressed content is also taken into account. This piece of work possesses the practical value and topicality.

Keywords: cohesion; textual category, the author’s concept; text-forming potential; prospection; retrospection.

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Interview as a way to promote a product

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UDC 811.161.1 BBK 81.006

Kozlova E. A., Soboleva O. A.

The article deals with the identification of types and means of speech influence in the genre of advertising interview. It gives the analysis of advertising interviews with the heads of agro-industrial complex enterprises, according to it there are mainly persuasive strategies, including pragmatic and esthetic ones.

The keywords: speech influence; persuasion; textual advertising in mass media; advertising interview; pragmatic and esthetic means; self-presentation.

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Text genres of advertising and criteria of success

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UDC 811.161.1 BBK 81.006

Kozlova E. A., Malygina M. V.

The article deals with the criteria for the effectiveness of advertising by the examples of the texts in the newspaper «Презентация» in Kirov. It gives an experiment to interview opinions, the results of it show low efficiency of the genre “life story” and the necessity to follow logical order in advertising.

Keywords: speech influence; types and genres of advertising; criteria for the effectiveness of advertising

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Logical disorientation as a means of linguistic manipulation in mass media

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UDC 81.23 BBK 81.006

Kozlova E. A., Kosterina D. S.

The article aims to reveal different ways of manipulation in advertising clips of non-state pension funds. The comparative analysis of advert texts is performed. A number of manipulation techniques used in the genre is revealed. The special emphasis is laid on interrupting logical connections. The authors call this technique as “logical disorientation” and find it extremely aggressive and highly hazardous for addressees’ psychology.

Key words: technologies of mass media; manipulation techniques; manipulation.

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Cradle songs for adults

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UDC 811.112.2 BBK 83.3(2Рос=Рус)6+81.2Нем

Merkurjewa V. B.

The article is devoted to the parody of a cradle song. As seen in the example of the texts by German authors and authors – Germans from Russia of different periods the genre is changed: the shift in the perspective of communication, the disappear-ance of the key theme (the mother’s love for her child), the appearance of a new per-locutionary effect.
Key words: cradle song, parody, anaphora, epiphora, Macaronic song.

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Graphic interference

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UDC 808.2 BBK 81.2Рус-я73

Kornev V. A.

The article is devoted to a complex psycholinguistic phenomenon, graphic interference, on the base of mistakes made by foreigners in writing Russian texts. The article can be used in the process of teaching the Russian language to foreign students.

Keywords: linguistic interference, graphic interference, the alphabet, grapheme, graphology.

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Linguistic analysis of the literary text

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UDC 82:81 BBK 83.3(2Рос=Рус)6+81.2Нем

Merkurjewa V. B.

This article provides a sample of linguistic analysis of the belles–lettres style text. The relationship between the language and the content of the excerpt is presented.

Key words: belles-lettres style, settling difficulties, the speech portrait of a foreigner, the main idea, first-person narration, the antropocenters of a literary text.

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Mothers’ communication in the register «adult – adult» on the material of parents’ forums

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UDC 81’272 BBK 81.0

Andriyanova O. V., Kolmogorova A. V. 

The article deals with the peculiarities of «mothers’ communication» in the register «adult – adult» in the framework of the internet-forum for young mothers. The author presents the results of the posts analysis in the specialized thematic forums where mothers discuss their child`s health and development.  Morphological and lexical peculiarities and thematic fields of mother`s «dialect» are also examined.

Key words: internet-forum, mother`s «dialect», sociolect, verbal peculiarities, non-verbal means, thematic fields.

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