UDC 316.77:001.8 BBK 60.55.325.1:60.55.57
The article deals with modern strategic directions of domestic media pedagogy. The author studies the problems of the use of projective activity in media education.
Keywords: media, media culture, media education, active forms of teaching, projection.
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UDC 37.022 BBK 74.58:73
The article deals with pedagogical methods used to form media competence of the person in the integrated process of media education and foreign language learning. It describes the optimization of these methods and the rationale for their selection. It provides practical experience in implementing of method complex to form media competence of the person at the lesson of a foreign language through the creation of media educational environment, aimed to form and develop media knowledge, media skills and media relations, as well as linguistic, socio-cultural and communicative competence of students.
Keywords: pedagogical method; media competence; media education; foreign language; media educational environment; Web quest; Web portfolio.
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UDC 81’272 BBK 81.0
Kolmogorova A. V., Andrianova O. V.
The article discusses the speech genres prevailing in the communication of mothers in the form of Internet communication. The article presents the results of the analysis of the forum posts where mothers talk on everyday topics. The author identifies the mostcommon speech genres in this kind of Internet communication.
Keywords: Internet forum, Internet communication, speech genre, mothers’ communication, genre variability.
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UDC 81.00 BBK 81.41.01.2973
The correspondence between A. P. Chekov and A. M. Gorky took place in 1898’s autumn. In this correspondence the first play a role as an instructor to the second. Still later this correspondence became friendly and equivalent.
Key words: A.P. Chekov, A.M. Gorky, correspondence, teacher, pupil, literature, content, form.
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UDC 811.13 BBK 81.471.1-5
Vikulova L. G., Makarova I. V., Melekhina Y. A., Osipovich K. B.
The article is devoted to Paris metro and its communicative areas. The work presents the linguistic research, which reveals the role of the iconic metro stations names in the formation of the world national picture.
Key words: Paris metro, iconic name, axiological landmark, the cultural landscape of the capital.
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UDC 81-114.2 BBK 81.2-2
Banská Bystrica, Slowakei
The submitted paper highlights the link between language and culture and the role of cultural knowledge in the lexicon. It deals with plant names regarding their motivation, which is frequently connected with cultural traditions and the use of plants, and introduces the classification of culturally conditioned plant names as well as illustrative examples in Germanic, Slavic and other languages.
Key words: plant names, motivation, usage, cultural tradition, cultural linguistics
CULTURAL LINGUISTICS AM BEISPIEL DER PFLANZENLEXIK
Der Beitrag betont die Verbindung zwischen Sprache und Kultur und die Rolle des kulturellen Wissens im Lexikon. Er beschäftigt sich mit Pflanzennamen in Bezug auf ihre Motivation, die vielfach mit kulturellen Traditionen und der konkreten Verwendung von Pflanzen zusammenhängt, und stellt die Klassifikation von kulturell bedingten Pflanzennamen sowie illustrative Beispiele in germanischen, slawischen und anderen Sprachen vor.
Schluesselwörter: Pflanzennamen, Motivation, Verwendung, kulturelle Tradition, Cultural Linguistics
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