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Erman Valeria Andreevna

E-mail: valeria.erman@gmail.com

Place of work: Herzen State Pedagogical University of Russia, Saint-Petersburg, Russia

Academic degree: Ph. D. (Philology)

Post: Associate Prof. of the German Philology Department

Specialty from nomenclature of scientific specialties (Code of Higher Attestation Commission): 10.02.04 – Germanic languages

Scientific major: stylistics and text linguistics

Important publications:

  1. Erman V. A., Fomina V.A. Types and markers of interdiscursivity in film reviews // Baltic Federal University named after I. Kant. Kaliningrad: BFU named after I. Kant, 2011. Issue 2: Philology Studies Series. 136–140.
  2. Erman V. A., Fomina V.A. Film review in discourse interaction // Saint-Petersburg State University of Economics and Finance. SPUEF, 2011. №2 (68).  144–146.

Urmanova Zarina Abdivoxidkizi

E-mail: z.urmanova@mail.ru

Place of study: Tashkent Institute of Railway Engineering, Tashkent, Uzbekistan

Status: Master’s degree student, Chair of Transport Logistics and Service

Postgraduate specialty:  05.22.08‒Transportation process management

Scientific major: technology and conditions of rail transportation, the theory of warehouse systems

Research advisor: D.I.Ilesaliev, Candidate of Technical Sciences, Senior Lecturer, Chair of Transport Logistics and Service, Tashkent Institute of Railway Engineering, Tashkent

Sidenko Andrey Vladimirovich

E-mail: lodka161@ya.ru

Place of study: Federal state-funded educational institution of higher education Anton Chekhov Taganrog Institute (branch of Rostov State University of Economics), Taganrog, Russia

Status: first-year postgraduate of the Faculty of Psychology and Social Pedagogy of Anton Chekhov Taganrog Institute (branch of Rostov State University of Economics), Taganrog, Russia

Scientific adviser: Muryukina Ye. V., PhD in Pedagogy, Associate Professor of the Department of Theory and Methods of Physical Culture and Sports of Donskoy State Technical University

Sazhin Aleksandr Nikolaevich

E-mail: 72_Sazhin1981@mail.ru

Place of work: Air Force Military Educational and Scientific Center “Air Force Academy named after Professor N. E. Zhukovsky and Y. A. Gagarin”, Voronezh, Russia

Academic degree, academic status: Candidate of Technical Sciences, Associate Professor

Jobtitle: Candidate of Technical Sciences, Associate Professor

Specialty from nomenclature of scientific specialties (Code of Higher Attestation Commission):   05.22.14 ‒ Air transport operation

Scientific major: aircraft robustness, damage rate, repair capability, survivability

Important publications:

  1. Podoljak M. P. K voprosu o perspektivnyh soedinenijah aviacionnyh konstrukcij iz polimernyh kompozicionnyh materialov / M.P. Podoljak, A.N. Sazhin // Nauchnyj vestnik Moskovskogo gosudarstvennogo tehnicheskogo universiteta grazhdanskoj aviacii. 2008. № 130. S. 172-180.
  2. Sazhin N.A., Sazhin A. N., i dr. Patent Rossijskoj Federacii RU № 2 261 374 S2, MPK7F 16 B 19/06, B 21 J 15/02. Zakljopka i sposob poluchenija neraz#jomnogo zakljopochnogo soedinenija; Federal’naja sluzhba po intellektual’noj sobstvennosti; 27.09.2005, Bjul. №27. – 6 s. : il.
  3. Sazhin A.N., Sazhin N.A., i dr. Patent Rossijskoj Federacii RU № 2 582 472 S1, MPK7F 16 B 19/06 (2006.01), B 21 J 15/02 (2006.01). Zaklepka i sposob poluchenija neraz#emnogo zaklepochnogo soedinenija; Federal’naja sluzhba po intellektual’noj sobstvennosti; 27.04.2016, Bjul. №12. – 6 s.: il.

Sazhin Nikolaj Aleksandrovich

E-mail: 72_Sazhin1981@mail.ru

Place of work: Irkutsk Branch of Moscow State Technical University of Civil Aviation, Irkutsk, Russia

Academic degree, academic status: Candidate of Technical Sciences, Professor

Jobtitle: Professor, Chair of Aircraft And Engines

Specialty from nomenclature of scientific specialties (Code of Higher Attestation Commission):   05.22.14 ‒ Air transport operation

Scientific major: damage rate, repair capability of aircraft built of polymeric composite materials

Important publications:

  1. Sazhin N.A., Sazhin A. N., idr. Patent RossijskojFederacii RU № 2 261 374 S2, MPK7F 16 B 19/06, B 21 J 15/02. Zakljopka i sposobpoluchenija neraz#jomnogo zakljopochnogo soedinenija; Federal’naja sluzhba po intellektual’noj sobstvennosti; 27.09.2005, Bjul. №27. – 6 s. :il.
  2. Sazhin A.N., Sazhin N.A., i dr.Patent RossijskojFederacii RU № 2 582 472 S1, MPK7F 16 B 19/06 (2006.01), B 21 J 15/02 (2006.01). Zaklepka i sposob poluchenija neraz#emnogo zaklepochnogo soedinenija; Federal’naja sluzhba po intellektual’noj sobstvennosti; 27.04.2016, Bjul. №12. – 6 s. :il.

Kondranin Aleksandr Evgen”evich

E-mail: lodka161@ya.ru

Place of study: Federal state-funded educational institution of the higher education Anton Chekhov Taganrog Institute (branch of Rostov State University of Economics), Taganrog, Russia

Status: graduate student, full-time 1st degree course of psychology and social pedagogies faculty of Anton Chekhov Taganrog Institute (branch of Rostov State University of Economics), Taganrog, Russia

Scientific adviser: Muryukina Ye. V., PhD in Pedagogy, Associate Professor of the Department of Theory and Methods of Physical Culture and Sports of  Donskoy State Technical University

Paradoxical nature of communicative failure as the key to communicative success (based on author’s TV programs)

UDC 81’42 BBK 81.055.1

Mochalova T. G.

The article puts an emphasis on the theoretical points of media discourse, communicative strategies and communicative tactics, deals with features of a communicative failure. The study provides examples of communicative strategies based on author’s TV programs and targeted at conflict as a paradoxical result of communicative success.

Key words: communicative strategies, communicative tactics, communicative success, communicative failure.

Download article in PDF (364.0 MB)

Mochalova Tatiana Georgievna

Email: tatiana_mochalova@inbox.ru

Place of study: State Autonomous Educational Establishment of Higher Professional Education «Moscow City Teachers’ Training University», Moscow, Russia

Status: student of Institute of Foreign Languages, MCTTU

Academic advisor: PhD, senior lecturer Lyudmila A. Borbotko

Scientific major: communicative strategies, communicative tactics, communicative code, pragmalinguistics

Important publications:

  1. Borbotko L.A. Mochalova T.G. Teatralnaja afisha i kinoafisha kak diskursivnye zhanry. V sbornike: Koncept i kul’tura: dialogovoe prostranstvo kul’tury: jazykovaja lichnost’. Tekst. Diskurs: sbornik statej VI mezhdunarodnoj nauchnoj konferencii. Kemerovskij gosudarstvennyj universitet; Gumanitarno-pedagogicheskaja akademija (filial) Krymskij federal’nyj universitet imeni V. I. Vernadskogo. 2016. S. 430-435.
  2. Mochalova T.G. Realizacija kommunikativnyh strategij v mediadiskurse (na materiale avtorskih teleprogramm) // Gumanitarnye tehnologii v sovremennom mire. Materialy V Vserossijskoj nauchno-prakticheskoj konferencii s mezhdunarodnym uchastiem. 2017. Izdatel’stvo: Federal’noe gosudarstvennoe unitarnoe predprijatie “IiT gazety “Strazh Baltiki” Minoborony Rossii”. S. 228-230.
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