Категория: # 1, 2016

The motive force of independent cognitive process of pupils

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UDC 370.12.53 BBK 74.261.7

Kurmankulov Sh. Zh.

The paper considers the reasons of unsuccessful self-study of the pupils at rural secondary schools in Kyrgyzstan. The need and necessity to organize independent learning of pupils at secondary schools is shown. Leverage to systematize the independent cognition of pupils and the motive force of independent learning and cognition are defined.

Key words: education technology; teaching methods; cognitive activity; competence; creative thinking; analysis; synthesis; memorizing; motive force; systematics.

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Application of the Mary Richmond’s concept to practice of professional education of social workers in the USA

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UDC 36:[364.041] BBK 74.489:86

Pashchenko Ju. A.

The article studies the problem of application of the Mary Richmond’s concept to the system of professional social-pedagogical education in the USA and describes the main ways to solve social problems in America at the initial stage of social work as a profession.

Key words: Mary Richmond, social-pedagogical professional education, “Settlement”, welfare.

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Media education in the proffessional education of undergraduates in the major of “Organization of work with youth” and “Social-cultural activity”

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UDC 316.77:001.8 BBK 60.55.325.1:60.55.57

Chelysheva I. V.

The article deals with the problems and prospects of introduction of media education in the curricular of future masters. The author defines the main organizational forms of media educational component in the modern higher school, the directions of further preparation in the higher school.

Key words: media, media culture, media education, magistracy, curriculum.

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The historical experience of women’s councils in the Angara region (1960-1990-ies)

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UDC 321.022(57) BBK 66.74(2Рос.253.5)

Shevchenko L. A.

On the basis of archival material, journalistic and scientificsources, the author analyzes the formation of women’s councils in the region. The article studies the conditions and characteristics of the formation of these organizations, traces the directions of their activity and participation in the social and political life of the territory.

Keywords: women’s councils, political activity, representation of women, state activity.

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The role of the educational system in the socio-economic development of Khabarovsk krai

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UDC 37.014.5:37.018.2:332.145(571.62)(045) BBK 74.200 : 65.497-4 : 65.012.2

Polichka N. P.

The reforms being held in our country demand that citizens should get new knowledge and skills: to manage their own property (a house or apartment in a block of flats); to invest their pension savings to provide a decent old age; to get state-owned and municipal services in the electronic form; to know the grounds of information security, financial literacy and self-employment; to build up your health, etc. This requires a new system of continuous education of the population and its adaptation to the new conditions of life.

Key words: socio-economic development, educational reform, Federal academic standards of general education, the regional component, the component of the educational institution.

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Foreign language in postgraduate studies: a new stage

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UDC 378.048.2 BBK 74.4

Vepreva T. B., Pechinkina O. V.

The authors consider the contents of foreign language candidate exam in postgraduate program and suggest a new structure and training for it in Northern (Arctic) federal university named after M.V. Lomonosov.

Key words: foreign language; postgraduate studies; candidate exam in foreign language; language competence.

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Linguistic status of cohesion and its interaction with other text categories

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UDC 81.00 BBK 81.432.1

Verbitskaya O. M.

In this article the author considers the category of cohesion in its conjunction and interaction with other textual categories. Also the category of cohesion on reasonable grounds is related to text’s general intentionality. In the function of initial postulate for practical analysis serves the statement about influence of interacting senses generated in text-forming process on their arrangement at the superficial level in the form of relevant text connections. On the other hand, the impact of specially chosen means of connection on the structure of expressed content is also taken into account. This piece of work possesses the practical value and topicality.

Keywords: cohesion; textual category, the author’s concept; text-forming potential; prospection; retrospection.

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Interview as a way to promote a product

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UDC 811.161.1 BBK 81.006

Kozlova E. A., Soboleva O. A.

The article deals with the identification of types and means of speech influence in the genre of advertising interview. It gives the analysis of advertising interviews with the heads of agro-industrial complex enterprises, according to it there are mainly persuasive strategies, including pragmatic and esthetic ones.

The keywords: speech influence; persuasion; textual advertising in mass media; advertising interview; pragmatic and esthetic means; self-presentation.

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Text genres of advertising and criteria of success

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UDC 811.161.1 BBK 81.006

Kozlova E. A., Malygina M. V.

The article deals with the criteria for the effectiveness of advertising by the examples of the texts in the newspaper «Презентация» in Kirov. It gives an experiment to interview opinions, the results of it show low efficiency of the genre “life story” and the necessity to follow logical order in advertising.

Keywords: speech influence; types and genres of advertising; criteria for the effectiveness of advertising

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Linguistic conceptualization of danger in the blogs of mountaineers

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UDC 81’272 BBK 81.0

Diterle E. V.

The article is devoted to the problem of linguistic conceptualization of danger: our task is to identify how the psychological and cognitive phenomenon – the experience of danger – is verbalized in the discourse of mountaineers. Based on the analysis of modern linguistic literature, the author draws a conclusion about the relevance of studying the problems of discourse in a situation of risk and danger. We consider the lexical, grammatical markers of the discourse of danger, raise the question of the role of paraverbal means of objectification of the phenomenon and outline the prospects for further research.

Key words: conceptualization, verbalization, blog, post, danger, risk, modus, discourse of mountaineers

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