Категория: 5.9. Philology

Argumentative space of the pedagogical normative discourse (based on german)

DOI 10.51955/23121327_2022_2_91

Tatyana M. Bolshakova

Abstract. The article is devoted to the study of the argumentative space of the pedagogical normative discourse, represented by various types of texts that contain rules of conduct intended for students of German primary schools. The paper considers the structure of the argumentative space, identifies the types of contextual arguments and carries out their classification. Based on the study of the composition of argumentative constructions, the types of logical relations between theses and arguments are determined, the role of argumentative constructions in the structure of the text at the macro and micro levels is described. Based on the analysis of empirical material, it is concluded that the normative text has an argumentative potential, but the argumentative and normative spaces of texts reveal a certain autonomy and coexist in parallel. The pragmatic structure of the argumentative space is actualized and superimposed on the pragmatic structure of the normative space in the case of the argumentation procedure. The analysis of the text array also showed that the widespread use of various types of contextual arguments and ways of their verbal embodiment of argumentation in most selected text units indicates the systematic nature of argumentation as a means of convincing influence on schoolchildren, who must decode and assimilate normative statements. The novelty of the study lies in the involvement of normative texts as an object of study of argumentation and the definition of patterns that determine the features of the construction of an argumentative space in pedagogical discourse.

Key words: argumentation, argumentative space, contextual argument, arguer, recipient, pedagogical discourse, normative discourse.

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The functioning of anthroponyms in the linguo-cognitive internet space based on the forum role-play game “legends of Empya”

DOI 10.51955/23121327_2022_2_109

Andrey G. Fomin

Vladislav. I. Chobotar

Abstract. The cognitive foundations of proper names contain features that allow identifying algorithms and mechanisms for naming and creating a nickname both in real life and in virtual space. This article presents the analysis of characters’ names in the forum role-play fantasy game “Legends of Empya”, reveals the players’ motives while naming characters and describes mechanisms for creating a in-game nickname. The functioning of anthroponyms in the forum role-play game in various communicative situations confirms the importance of correct perception and understanding of names by other players for successful internal communication. The combination of semantic and cognitive aspects of the linguistic picture of the forum role-play game for understanding the functioning of in-game nicknames is a new and promising direction of modern linguistics, and the results of the study complement the existing onomastic theories.

Key words: in-game nickname, name choice motive, name semantics, linguistic picture of forum role-play game, cognitive aspect of communication

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Evaluative words in the discription of military-political conflicts in chinese media

DOI 10.51955/23121327_2022_2_77

Andrey G. Fomin

Elizaveta S. Trofimova

Abstract. The article reveals the analysis of lexical means containing evaluation of military-political conflicts in Chinese mass media. As a result of continuous sampling, the authors picked out 250 texts devoted to military-political conflicts and pinpointed 248 thematically relevant words and word combinations, having connotation in their semantic structure. If during the first period (1990-2013) Chinese mass media used mainly modal verbs to express advice and parentheses to refer to the source of information in relation to military-political discourse, during the second period (2014-2022) the choice of words which are used to inform people about the conflict has changed considerably. Evaluative semes were identified after the definition analysis of the obtained lexical units. The lexical units used by Chinese mass media have explicit negative connotation. Often they are used as conflictogenes as applying them China explicitly condemns the parties to a conflict and / or the superpowers standing behind the conflict. The texts are abundant in evaluative words, which helps to produce strong pragmatic influence on the addressee of the message. As for the parts of speech these words belong to, the most frequent ones are the verbs and nouns derived from them. Such a tendency helps to show the dynamic nature of the conflict. The second most frequent group is descriptive adjectives used in comparative and superlative constructions. This lexical units allow the media to reflect the tension of the conflict and create a bright image. Besides, to enhance their influence on the target audience, the media utilize multiple metaphors, which, again, contain evaluative words. 

Key words: evaluativity category, military-political discourse, conflictogene, connotation, mass media discourse, military-political conflict, Chinese media, conflict, evaluative vocabulary, evaluative component.

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Axiological potential of english gastronym neologisms

DOI 10.51955/2312-1327_2022_2_123

Veronika V. Katermina

Natalia S. Solovyeva

Abstract. The article is devoted to the problem of studying axiological aspects of gastronomic discourse based on the analysis of English neologisms-gastronyms. Gastronomic discourse is one of the forms of communication representing a system of dominants. The material for the study was English neological gastronymic units taken from the electronic dictionaries Wordspy, Macmillan Dictionary, Urban Dictionary, Cambridge Dictionaries Online Blog and analyzed as indicators of changes taking place in society. The article also notes that the evaluative possibilities of neologisms-gastronyms, their axiological resources are revealed in a certain discursive environment as well as the emergence and consolidation in use of the new lexical units themselves. Evaluation in gastronomic discourse is given on a variety of grounds depending on axiological orientations of the speakers, but, as a rule, it is located on the “good / bad” scale which has a pronounced subjective character and is determined by axiological orientations of native speakers. When analyzing the evaluative component of gastronome neologisms, new approaches to food products are found that were not previously characteristic of the English-speaking society. It is noted that food is no longer considered solely as a source of nutrition.

Key words: axiology, value, gastronomic discourse, gastronom, culture, food culture, neologism, evaluation, language, discursive practices.

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Linguistic modeling of the image of the future in political discourse

DOI 10.51955/23121327_2022_2_64

Nadezhda N. Kazydub

Daria A. Sergeeva

Abstract. The paper focuses on the image of the future modeling as a potent tool for creating the illocutionary force of political discourse.  The study is based on the linguistic analysis of Tony Blair’s public speeches. It has been stated, that the image of the future possesses a great potential in terms of impact on the target audience in political discourse. The content specifics and language representation of the future are motivated by three factors:  the speaker’s intentionality, properties of the pragmatic context and the characteristics of the target audience. The complex nature of the pragmatic effect construal has been substantiated and made explicit. It consists in activating the language units that transfer positive evaluation of the future in terms of  attractiveness, innovation and solidarity. The construal of the future in political communication  is modeled as a discourse operation involving several levels of achieving the destination (pragmatic effect): contact-making, conceptual, affective, voluntary and evaluative.

Key words: image, future, modeling, model, political discourse, levels of linguistic impact, linguistic function, orientation function.

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Strategies of newspaper tolerance discourse in Belarus, UK and USA

DOI 10.51955/23121327_2022_2_50

Anna A. Biyumena

Abstract. The paper focuses on the objects, topics and strategies of newspaper tolerance discourse in the English-language press in the United Kingdom and the USA and the Russian and Belarusian-language press in the Republic of Belarus. The key research method is discourse analysis that reveals relations between the media text and social context. The results of the research show that the objects of the English-language tolerance discourse base on gender, racial and sexual identity, while in the Belarusian media discourse, tolerance envelops ethnicity, age and psychophysical characteristics. The study exposes discursive strategies of the newspaper tolerance discourse – strategies of compassion, positive positioning, solidarity and information. It was revealed that these strategies are used in the English-language and Belarusian press in relation to different social groups. The results provide an opportunity for further studies into the tolerance discourse in various cultures and languages.

Key words: media discourse, press, tolerance, solidarity, discrimination, identity

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Publisher’s abstract on the back cover of the book as a promotional text

DOI 10.51955/23121327_2022_1_181

Kristina A. Kuznetsova

Abstract. This article is devoted to publishing abstracts to works of art. The abstract can be considered a promotional text that helps the reader to choose and familiarize himself with the composition. The article discusses the communicative strategies that publishers use to provide a deeper understanding the text of the annotation on the back cover of the book. The self-presentation of the author and the attractiveness of the abstract are the most frequently used methods of attracting the reader in the texts of annotations on the back cover of works of art.

Keywords: author, publisher’s abstract, linguistics, Italian, fiction, publisher, publishing discourse, promotional text, communicative strategies.

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Author’s preface as a promotional text

DOI 10.51955/23121327_2022_1_141

Olga I. Korolenko

Abstract. This article is devoted to author’s preface to works of art. A preface can be considered as a promotional text that helps a reader to choose a composition. The article discusses the communication strategies used by authors to provide a deeper understanding of the main text of the work. The self-presentation of the author, as the creator of the work, is clearly expressed in the texts of the preface. The article identifies the language means of self-naming of the author.

Keywords: author, author’s Preface, linguistics, French, fiction, publishing discourse, promotional text, communicative strategies for author’s self-naming.

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Semiotic image of a precedent personality in european cultural space

DOI 10.51955/23121327_2022_1_113

Valeriya A. Rayskina

Abstract. The study has been undertaken to present the semiotic image of Michel Montaigne (the XVIth century humanist, philosopher, politician, and writer) perceived as a precedent personality of French linguoculture. This semiotic image is constructed via the study of Michel Montaigne`s iconic portraits in various genres: pictorial portraits, engraving, sculpture, bust, stamps, medals, and coins images. Fine works of art are considered as a semiotic system, and as an image-text, that performs the following functions: informational, aesthetical, axiological, and emotional. Portrait is defined as a lingo-socio-cultural phenomenon, consisting of culture-meaningful visual and verbal signs. The material basis for the work represents a collected portrait gallery including 34 images of Michel Montaigne created between 1578 and 2012. The purpose of the study is to model a complexe semiotic image of the precedent personality (Michel Montaigne) in diachrony. Our created semiotic image is composed of visual and verbal features with semiotic functions, and also includes connotative component that complements this precedent image.

Keywords: semiotics, semiotic image, semiotic functions, precedent personality, precedent image, portrait, verbal portrait, linguoculture, humanism, Renaissance.

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Peculiarities of the addresser’s and the addressee’s interaction in online movie reviews

DOI 10.51955/2312-1327_2021_4_96

Valeria A. Erman

Anastasia S. Zvonareva

Abstract. This article is devoted to the peculiarities of the realization of the categories of the addresser and the addressee in the texts of online movie reviews. The purpose of the article is to systematize and linguistically analyze the means of the addresser’s and the addressee’s nomination and their interaction explicated in the German-language texts of online movie reviews. The article defines the specific features of the secondary genre of the online review, due to the adaptation of the classical review to the conditions of the online media space. The main linguistic means of the addresser’s and the addressee’s nomination in the texts of German-language online movie reviews are identified and the peculiarities of actualization in the identified nominations of age, gender, cultural, educational and professional characteristics of communication participants and their role in the realization of the reviewer’s main communicative strategy are analyzed. The novelty of the research lies in the identification and linguistic description of the main regularities of the addresser’s and the addressee’s interaction in the texts of online movie reviews, which include self-nomination, segmentation of the target audience, reducing the distance between the addresser and the addressee and modeling of “live” communication with the addressee.

Keywords: online movie review, internet critic, users’ review, addresser, addressee, the addresser’s and the addressee’s nomination, the addresser’s and the addressee’s interaction

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